Lauren has over 20 years experience in the marketing field and has Lean Six Sigma Master Black Belt certification. She has experience in multiple industries that include: consumer products, healthcare, chemicals and plastics and has held senior level roles in B2B and B2C industries. She helps companies develop and execute strategic plans that deliver revenue and profitability targets.
She helps companies create and achieve their strategic objectives by working collaboratively and leading cross functional teams to ensure revenue and profitability targets are met. Her experience includes: product development, taking a product from concept to commercialization, creating brand nomenclatures, creating strategies to access competitive threats while identifying new market opportunities and creating multiple cohesive touch points via traditional and digital marketing platforms.